John has spent 25 years helping some of the world’s largest businesses enhance their results. With an early career in sales for a FTSE 100 and as an MD of a biotech business John has had the practical experience needed to really empathise with his clients. He specialises in helping organisations and individuals to change the way they interact both internally and externally, focusing on their business development and management skills; particularly in blue chip companies, consultancies and professional practices.

Since starting in consultancy John has had the privilege of working with a variety of organisations at different levels and specifically at top management level. That has included helping CEOs, strategic and key account directors and senior partners devise and implement business strategies to win substantial pieces of work. Typically this work involves challenging, action-focussed 1:1 coaching and mentoring of board members. That is often in parallel with designing and running organisation-wide business development programmes.

John has designed a number of sales and account management training programmes. Most significant of these are for accounting firms, a number of law firms, banks, consultancy firms, a major oil company and a major automotive manufacturer. As an indication of the value those programmes deliver most (with some updating) are still being used. His combination of direct business management experience and his contact with senior people in industry gives him a unique insight into understanding what the best people do and helping others develop the skills and confidence to make a difference.

John is fiercely committed to helping individuals and businesses grow and succeed; his talent for spotting what needs to be done, his tenacity for making sure things then happen, his commitment to growing long-term business relationships and his ability to impart that knowledge to other people make him an inspirational coach, leader and consultant.


John is an accredited coach with many hours of coaching experience at senior levels across a wide range of organisations.  John is an accredited Huthwaite SPIN® Selling trainer and an accredited user of the TMSDI® Team Management Profile helping individuals and teams work more effectively together.


John originally studied Chemistry and on leaving university John’s first major role was in sales working with scientific instrument provider, Fisons. He quickly progressed into a managerial role and progressed to becoming managing director of the UK division of the then fledgling biotechnology company, Genzyme. There, he was credited with helping turnaround a loss making division within a year.

John moved into Management Consulting when he was headhunted to join Ernst & Young as a Director. He was involved in the development of business strategy and management development. John also ran the sales training programme for Partners. This involved formal training as well as coaching sessions for individuals. After a number of years working work large consulting firms, in 1989, John established JA Consulting as a boutique consultancy offering Big 4 quality people with greater value and responsiveness.

As an example of the breadth John brings he has recently worked with a major oil company – helping them launch a significant and innovative business development change initiative. This project involved designing and delivering five workshops across the world including China, India, Australia, and two workshops in Europe. He has also worked with a Big 4 Accountancy firm coaching a number of Partners to improve their selling and presentation skills. That work was credited with adding £20M to the top line of the business unit concerned.

His current clients include one of the Big 4 accounting/consultancy firms, a leading international law firm, one of the UK’s leading technological consultancies, the UK’s largest corporation and a number of Times Top 500 companies.