Missed our recent webinar?

We recently hosted our Walking in Your Customers’ Shoes webinar. We were delighted to host to so many interested attendees and received some great questions for the Q&A.

If you missed out, don’t worry! You can catch up with the full webinar recording.

In summary, we covered

The stormy waters currently faced in the B2B landscape.

The sheer number of people that are now involved in making the buying decision and what that means for getting to understand your customers.

The implications of not managing customers’ buying processes effectively or efficiently.

Tools and models you can use to get closer to your customers.

We thank our speaker, Chris Smith, for his insights and our audience for joining us on the day.

Keep an eye out for more on Walking in Your Customers’ Shoes.

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